Dear parent,

Carpe Diem! Means "Seize The Day!". It captures the enthusiasm and the exuberance of children. Every day is to be approached with zest and open-mindedness, ready to explore and discover.

The childcare business is a very personal one. Parents are entrusting their precious little ones to the care of these centres. Trust has to be built and bonds formed. It is a partnership between the parents and the centres, not just a business transaction.

Today, Carpe Diem represents quality childcare at affordable prices. But most importantly, to our parents, we represent compassion, sincerity and commitment to the development of their children.

We were surprised to be awarded Superbrands 2004/2005/2006 as most of our centres were only about 1 to 2 years old then. However, it is with great pleasure that we receive the Superbrands 2007 award. This award is an affirmation from our parents to us that we are doing the right thing and our efforts are appreciated.

To all our parents, we thank you for all your support. Be assured that we are not resting on our laurels and will definitely continue to improve upon what we have already achieved.

Yours sincerely

Francis Ng
Founder Director